AAA
I
TEXT BY MICAH CHENG
PHOTOGRAPHY & VIDEO BY DEONWONG
ASSISTED BY JEFF & JIMMY
MODELS ONCHI & TAKURO
STYLING BY MURFI LAU
DESIGN BY RENATUS WU
Analog
Aura
Allegory


There was a time when every window glowed.
Hands and machines spoke in unison,
turning hours into fabric, noise into light.
The city was a loom, weaving itself into being.






Now silence hums where noise once lived.
Threads loosen, yet someone still listens.
A faint vibration runs through the floor,
as if the room itself remembers how to move.






AAA
I
Analog
Aura
Allegory
THE KONGNER – Analog Aura Allegory (FW25)
In a city once defined by manufacture, Analog Aura Allegory reflects on what remains after production moves elsewhere. Developed by THE KONGNER Team, the series traces Hong Kong’s garment heritage through the lingering rhythm of labour and craft. Each piece is conceived not as a nostalgic object but as a living record of touch, capturing the persistence of those who continue to make within a post-industrial landscape.
Working closely with local factories and pattern-makers, THE KONGNER translates manual gestures into new forms, garments that retain the aura of handwork while acknowledging the conditions of mechanisation. Extending beyond fabric, the collection introduces leather pieces that carry the same language of endurance and tactility. The textures of cotton, denim, wool, and leather become archives of movement, linking human intention with material memory. Through this process, the collection asks how making can persist without idealising its past, and how identity may be rewoven from the threads of labour and time.
The series frames making as a form of resistance against erasure. Rather than celebrating industrial progress, it turns attention to what is left behind: the silent machines, the patterns folded into drawers, the bodies that continue to move out of habit and care. Rather than a sentimental return to heritage, it becomes an act of translation, translating craft into language, labour into form, touch into thought.
Through its precise yet introspective construction, Analog Aura Allegory extends THE KONGNER’s long-term inquiry into how culture and manufacture intersect in a post-colonial context. It situates Hong Kong not as a former factory but as a continuing workshop of meaning and making, where to create is to endure, and to endure is already a form of creation.